Fetzer continues to take advantage of a booming market for architectural woodwork. By Chris Kelsch

Although much has changed in manufacturing since Fetzer Architectural Woodwork was founded in 1909, surprisingly little has changed within the walls of the company during that time. That’s because the recipe for success remains the same as it did more than a century ago: extreme attention to detail, combined with an artisan’s approach to manufacturing architectural woodwork for buildings and retail centers throughout the globe.

That artisan’s approach has paid dividends, as Fetzer has grown to become one of the largest millwork companies in the United States. However, the process of refining that artisan’s touch does not come without its challenges.

“Because of the degree of detail involved, there are processes that automation simply can’t solve,” Fetzer President and CEO Joe Wixom states. “For this work, you simply can’t replicate the work done by a skilled craftperson’s hand.”


Correct Craft thrives with its philosophy of ‘Making Life Better’ for all. By Alan Dorich

Most companies concentrate on making money, but Correct Craft takes a different approach. The company instead thrives with its philosophy of “Making Life Better,” President and CEO Bill Yeargin says. “We want to make life better for our employees, customers, distributors and people around the world who we can help with our resources,” he says.

Based in Orlando, Fla., Correct Craft’ largest companies build powerboats for waterskiing and wakeboarding. Founder Walter C. Meloon started the company in 1925 as the Florida Variety Boat Co., and it took its current name in 1938.

Over the years, Correct Craft’s projects included the manufacture of storm boats so American troops could cross the Rhine River in 1945. In 1961, it also launched the Ski Nautique boat, the first fiberglass ski boat.


Zodiac Seats US specializes in improving passenger seat comfort while implementing the latest in-flight entertainment technology for its airline customers. By Janice Hoppe-Spiers

Zodiac Aerospace is a world leader in aeronautical equipment and systems for commercial, regional and business aircraft and helicopters. Based in Gainesville, Texas, Zodiac Seats US is a Zodiac Aerospace subsidiary focused on the design and manufacturing of passenger seats for airlines and commercial OEMs.

“We were founded in 1941 as Weber Aircraft and were acquired in 1992 by Zodiac Aerospace,” Zodiac Seats US President and CEO Jeff Barger says. “In 2012, we changed our name from Weber Aircraft to Zodiac Seats US to align with the rest of the Zodiac Aerospace group. What sets us apart from our competitors is our 76-year history and tradition of designing and manufacturing the best aircraft passenger seats in the air. That’s our history and legacy, and it is what has made the Weber and Zodiac Seats US brands the industry leader in economy class seats.”

viking rangeWhile competitors introduce flashy tech, Viking Range is making improvements that better engage and truly deliver professional performance for the home chef. By Tim O’Connor

Kitchen equipment manufacturers today are rushing to cram as much technology as possible into their products. Ovens feature high-resolution screens and fridges can open despite not having door handles. Although those technologies are impressive, they don’t improve the core cooking experience. Viking Range takes a different approach when deciding what technology to incorporate into its latest product lines. The company’s goal is to develop features that engage its users and incorporates proven commercial technologies borrowed from sister Middleby companies into the Viking residential product line. These features and technologies, once reserved only for professional chefs are now available for the home chef, only from Viking.

Examples of these proven commercial restaurant technologies include restaurant caliber convection systems, infrared broilers and high performance tower burners. Other entirely new technologies include the a French door double oven, which can open ambidextrously to improve ease of access, and the Viking TurboChef Oven that uses impingement air to cook 15 times faster than any other oven.

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